The value of listening to your audience
Empathy is a true “superpower” that allows people and brands to stand out and be remember in the midst of […]
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What is the branded podcast and what can it contribute to brands?
The brand podcast is a new way of communicating with a brand’s target audience, which is bas on offering them regular
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3) Email marketing and customer experience
The hotel and travel sector is very competitive and the customer experience is very important to get new customers and retain old
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The 5 big digital marketing trends for the hotel sector
1) Personalization Today, marketers have many opportunities to personalize user experiences , and the travel industry is a good example of this. According
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2) Super fast shipping
Today’s consumers want it all, and they want it now. Thanks to Amazon Prime, online shoppers are no longer willing to
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4) Marketers more prepared
It’s not just marketing automation technologies that are evolving; Marketers also have to do it to be able to take advantage of them.
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4 Marketing Automation Trends for 2020-2025
1) More customization At its inception, marketing automation was a “one size fits all” strategy that reli on sending a
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Where do you find out about the news?
Television continues to have an important weight in information work, since 77.4% of . Generation X and 64% of millennials
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What is the internet penetration of each generation?
Millennials or Generation Y includes those people born between 1981 and 1996 , that is, who are now between 23 and 38 years
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Is your organization structured to serve customers?
The organization of a company determines its way of working and can have a great impact on its results. Most B2B
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Thanks to the Digitization of This Medium
People spend more and more time away from home and the office, so the out-of-home is the channel that allows
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These Objectives Are Not Incompatible
Your main objective may be traffic but you are doing brand positioning at the same time. Choose your theme and
