Discovering the secrets of consumers
A short, it is a discipline that applies neuroscience in the field of marketing, to try to unravel how the […]
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2023
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What is dynamic content? We call dynamic content the elements of a page or an email that change based on the user’s
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7 key places to use dynamic content
We call dynamic content the elements of a page or an email that change based on the user’s information or their previous
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8) Viral Marketing
Word of mouth is one of the most classic marketing tools , but no less effective for that.Getting a campaign
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5) Email marketing/newsletters
4) SEO If you work your SEO strategy well , you can get a constant source of leads in the long term.
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10 Lead Capture Techniques
Here you have the 10 most effective lead capture techniques of the moment, I leave them summarized in an infographic
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Key number 1: rethink your SEO
Optimizing your site for voice marketing means rethinking how users are going to search for you and adapting your content accordingly. Take note
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Tools for digital content: research
Our own investigations are a mine of digital content, since they allow us to prepare articles and infographics and obtain
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8) Artificial intelligence
The future is here! Artificial intelligence is perhaps the most defining trend in digital marketing today, and we still have a lot to
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7) The new landscape of influencers
Generic marketing is no longer useful: users expect highly personaliz experiences that adapt to their needs and the specific moment in which
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The global challenges of the marketing director
Facebook Ads, SEM, SEO, banners… lead capture strategies are the daily bread of marketing teams, but they are of little use if
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18) Online customer experience
Since users often take care of making their own reservations and other travel-relate management. The customer experience begins long before