It sounds dramatic, but according to the latest studies, the average attention span of a Gen Z member is just 8 seconds . So whether you want them to click on your blog post, watch your video, or like your photo, you need to be able to quickly convey what your content is about, why it interests them, and how it can help them or entertain them.
If you want to win over centennials , you have to keep it as short and simple as possible . Be sure to include your brand in the first few seconds, and trust the best creators to help you stand out in a crowded news feed.
6) Help them change the world
According to a recent Marketo study, 60% of centennials want their work to have an impact on the world , and 76% are concerned about the human footprint on the planet. Although they are not as idealistic as their older brothers, there is no doubt that they are conscientious.
At the same time, this generation is very capable of distinguishing authenticity from mere marketing. If you want to convey the social responsibility of your brand, you will have to practice what you preach and be willing to demonstrate it at every turn.
7) Take advantage of social commerce
In the United States, large stores such as Macy’s, JC Penney or American Eagle are closing their physical stores… and not because they are in crisis, but because of the boom in online shopping.
As the new digital generations take their places, online Myanmar Email List sales are displacing traditional stores. 55% of those under 18 years of age prefer to buy clothes online, and 53% express this same preferenc e to buy books and electronic devices.
Therefore, if you want to sell to this generation, you need to have your ecommerce ready and have a solid strategy to reach them through online channels.
8) Communities are more important than platforms
Why do young people today spend their lives hooked on their mobile TR Numbers phones? Very simple: because it is the tool they use to communicate with their friends, whether they are from their environment or virtual.
