If you claim to be a leader in your industry, your web design and mobile app better be up to the task . The new digital generations are native in the visual language of the Internet, and they know how to perfectly recognize if you have not updated your page in the last 10 years.
Gen Z doesn’t want you to tell them you’re the best: you have to get in their eyes first. For that, your website has to work perfectly from mobile phones, your profile photo has to be recent, the images are clear and well adjusted… in short, appearances matter.
3) Don’t sell, help
Centennials are perfectly aware of the power of technology and the internet . For them, becoming an online influencer is a career that is just as valid as studying for a career. It is the reality that they see every day in their Instagram posts.
And unlike other generations, this one has the Mexico Email List tools to turn their dreams into reality. Many start building their brand image and building an audience when they are just teenagers .
For brands, these users are not only consumers, but also allies or even competitors. For this reason, when it comes to communicating with them, do not think about asking them for things, but about helping them, empowering them and collaborating with them.
4) Be multiscreen
It was already hard to keep the attention of millennials, but with centennials it seems almost like a lost cause. On average, Generation Y used three screens (mobile, television and computer), but Generation Z has increased this number to five.
With so many options to choose from, there’s no hope of holding TR Numbers their attention with content they don’t want to consume. For example, if you run a pre-roll ad, they will almost certainly move to another screen while it’s over and you’ve lost your chance to impact them.