What do you think will be the remarketing trends for this year 2019?
Privacy has become a major concern both for regulators, browsers and the companies behind them, as well as for […]
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Regarding behavioral targeting , do you think it is gaining more and more weight?
WhatsApp . Few surprises here, since today it has become one of our favorite means of communication. With respect to the data from
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Products purchased from mobile devices
An overwhelming 82% of the users studied have purchased at some time from smartphones and tablets. Therefore, we can assume that the fears
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Users who buy from mobile devices
The customer journey is a tool that is based on storytelling and design thinking and allows us to reflect in the form of
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Funnel phases: loyaltyRegarding smart speakers do you think they will be another way to implement remarketing ads?
From Brainsins we see an increasingly intense use of Behavioral Targeting in our clients since it allows them to generate personalized experiences
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Funnel phases: uptake
In this phase we seek to attract traffic or, in other words, make strangers become visitors to our website. To do this,
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The content in inbound sales
As in inbound marketing, in inbound sales content plays a crucial role. The content that sells is one that adapts to
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Automation tools in inbound sales
In the identification phase , we seek to turn a stranger into a lead. The seller tries to identify the exact moment to
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What is inbound sales?
Inbound sales is a sales methodology that applies the principles of inbound marketing to the sales process, focusing on the user’s needs
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The foundation of inbound: know your customers
Before I begin to explain the inbound sales methodology in detail, I want to take a moment to reflect on
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5) Do email retargeting
Email remarketing consists of sending personalized emails to people who have already interacted with our website, with the aim of encouraging them
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Target users who have converted on Google
Achieving repeat conversions is essential to retain users, and retaining users is cheaper than attracting new customers. Therefore, this can be one
