Although SEO is a long-term bet in online marketing strategies, the keywords most searched for by users have a strong seasonal component. Therefore, it is necessary that you investigate what are the specific Christmas terms that your users are looking for and think about how to optimize your website for them.
The other side of the coin is the SEM , which also has a lot to say at Christmas. In addition to strengthening your organic positioning, you can take advantage of the pull of these keywords to launch AdWords campaigns . So you can see the results more immediately.
8) Offer discounts and promotions
Yes, Christmas is a time of spending, but that does not mean that users are insensitive to price. Rather the contrary, we usually try to take advantage of the offers so that these dates do not completely devastate our family economy.
Therefore, Christmas is the ideal time to bring out your best offers, discounts and promotions: two for one, coupons to get free items after several purchases, free shipping… You can even partner with other companies to offer cross promotions “Christmas special”.
9) Congratulate your customers
Nothing unites clients to a company more than close and personalized treatment. And Christmas cards are an excellent time to show them that you are thinking of them.
The easiest and simplest solution is to send a Christmas by email. Here you run the risk of your message getting lost among many other similar emails, so you will have to carefully study the South Korea Email List creative and the key day and time to stand out.
You can also go one step further, especially with your regular customers, and set yourself apart from the competition by sending a classic congratulations by post. Or even, with those who are more faithful, you can mark a detail and send them a small gift. This will ensure that they remember you for the rest of the year.
10) Run an emotional campaign
As we have already seen in this blog, both logic and TR Numbers emotions are essential when it comes to selling . But if there’s ever a time to get sentimental, it’s Christmas. Family, good deeds and happiness are the star themes of this time. Get inspire by the Christmas campaigns of the big brands in recent years and… live Christmas!